Business etiquette, professional presence and intercultural awareness for those who want to navigate national and international business environments with confidence and ease.
As a Business and Social Etiquette Trainer, I help people develop a confident, polished and authentic presence in both professional and social settings.
Shaped by Austrian culture and the Italian way of life, my approach combines classic European etiquette with modern, international communication.
To me, etiquette is not about knowing every rule perfectly. It is about feeling confident in different situations while remaining respectful, natural and true to your own personality.
Good manners build trust and provide the foundation for professional and lasting relationships.
Words, tone of voice and body language all shape the way we are perceived. Communicating with awareness helps us remain confident and effective, even in demanding situations.
First impressions are often formed before a word is spoken. A polished appearance that is appropriate to the situation conveys competence, respect and attention to detail.
International business requires cultural awareness and sensitivity. Recognising and respecting different expectations helps build trust across cultures.
In an increasingly connected business world, the ability to navigate different cultures with confidence has become an essential professional skill. What is considered polite and professional in one culture may be perceived very differently in another.
Susanne Strauss provides practical guidance for international encounters, showing how cultural awareness, respectful communication and a confident professional presence
can help build trust and strengthen international business relationships.
Tailored workshops and training programmes in Italian, English and German.
Each programme is adapted to the specific needs of companies, executives, teams and private clients.
Elevate your professional interactions and transform your corporate image.
Communicate with confidence and navigate cultural differences in international business environments.
Welcome clients and guests professionally and create a positive impression from the very first moment.
Navigate business meals with confidence, style and an understanding of contemporary dining etiquette.
A personalised online programme focused on professional presence, communication and personal impact.
Modern etiquette and confident, polished behaviour for social and private occasions.
A professional presence is shaped by many small details.
From greetings and body language to conversation skills, business communication, meetings and professional events, this course provides practical guidance for navigating everyday business situations with confidence.
The aim is to help participants feel professional, respectful and at ease, even in demanding situations.
Are you ready for the world?
International business relationships require more than language skills.
Different cultures have different expectations when it comes to communication, hierarchy, greetings, meetings and business dining. Understanding these differences helps prevent misunderstandings and build trust.
This course provides practical guidance for interacting confidently with international business partners – from Europe and Asia to the Americas and the Middle East.
Discover Susanne Strauss’ workshops and personalised training programmes and develop greater confidence in your professional and social presence. All training programmes are available in Italian, English and German.
Training programmes available in Italian, English and German.
Personalised programmes for companies, executives, teams and private clients.
Practical knowledge and skills that can be applied directly in professional and social situations.
Strada Salvini, 50 43123 PARMA | ITALY
Tel. +39 339 8918107
P.Iva 03058890348
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Susanne Strauss ® 2026